Network Marketing Training Topics to Help MLM Teams Succeed

Based on my 22 years of MLM experience, this is the best list of network marketing training topics that you can teach your team.

There are 2 important elements on how to train your network marketing team to create duplication for MLM success.

1 ) How to Teach These MLM Training Topics

How you train your team is just as important as what you teach.

Make sure you know how to coach your team effectively and go through these 3 resources:

Important Principles to Network Marketing Duplication

Step by Step Guide on How To Train Your Network Marketing Team

How to Train a New Downline Distributor

2 ) What to Train On

We will go into specific network marketing training topics that will help your team

Network Marketing Training Topics Table of Contents

Network Marketing Training Topics Must Increase the 4 Beliefs

Your goal with these network marketing training topics should be to reinforce your team’s beliefs in the 4 major beliefs in MLM.

Success in network marketing requires confidence because ultimately you're selling a dream and vision and that’s why building on the 4 beliefs in network marketing is so important

Any MLM training topic that you teach should reinforce these 4 beliefs

1) Belief in Industry

You can share MLM success stories such as the ones you hear from MLM Nation’s network marketing podcast to increase industry belief.

2) Belief in Company

Share exciting updates about your company to increase their company belief

3) Belief in the Products / Services

Product belief is important or else they will struggle in network marketing.

How to build product belief in network marketing

Here's how to increase your team's product belief

1 ) Use Their Products

This should go without saying, but they must use their product.

But what if their company has multiple products and they just take one of them?

Make sure they have used a product before they promote it.

2) Read as Many Testimonials as Possible

Chances are their company has dozens of testimonials from a wide range of people and this will increase their belief.

3) Attend Your Company Convention

You must get them to attend your company's annual convention because this is one of the biggest builders of product belief.

They meet different people from all walks of life who have experienced benefits from the product.

4) Visit Your Company Office and Manufacturing Facilities

Definitely seize the opportunity to do this if they can.

Meeting the people behind the product and seeing how it’s made will increase their belief in product.

5) Study What The Product Does

If they study and increase their knowledge of the ingredients and what a product does,

that will increase their belief in that product.

They don’t need to know the details to get a customer,

but knowing the details definitely helps with belief in product.

6) Borrow Their Belief in Product

Sometimes they may not feel the benefits of their product immediately.

For example,

they may be young and under the age of 25,

and they may not feel the effects of a nutritional supplement as quickly as someone who is 60 years old.

If they’re in this situation…

They should study the benefits of what their products are doing

Download the Free Online Recruiting Playbook

and also go over the numerous testimonials that others have experienced with the product.

Teach the benefits of the products / services you sell and share testimonials to build belief in products

7) Building the Belief of a New Product

There may not be testimonials yet if their company launches a new product.

But they can borrow that belief from another product that their company makes.

For example, if Apple makes good smartphones, then chances are they will also make a good tablet.

If Mercedes makes a great sedan, chances are their SUVs will also be high quality.

Teach Them How to Get Customers Using Their Story

In order to get customers, they use a five-part template to share their story.

The five parts are:

1. Their life before they discovered their product

2. How they learned about their product

3. What their initial reaction was when they first discovered it

4. How their life has changed since they started to use it

5. What their mission and purpose are now

4) Belief in Yourself

This is the most important belief because you can’t succeed in network marketing without it.

You increase this belief by teaching how leaders think, personal growth lessons and with motivational stories.

2 Types of Network Marketing Training Topics

Network marketing training topics can be divided into 2 categories

1) Skills Training for MLM

This is what most people are searching for when they seek out network marketing training topics.

They’re looking for skills training such as:

How to Use Social Media for Network Marketing

What to Post on Social Media

Recruiting Scripts

How to Followup with Prospects

How to do Presentations

These are all important skills that one must master in order to be successful.

But this is the most important type of training…

2) Mindset Training for Network Marketing

Personal growth and motivation is the most important training because someone with a strong mindset but weak skills will eventually be successful in MLM but not the other way around.

You’ll always fail if you have strong skills but a weak mindset.

Training topics for personal growth include topics such as:

Network Marketing Leadership

Personal Growth

MLM Motivation

Success stories from MLM Nation’s network marketing podcast

Mindset is important and that’s why many top leaders have a book of the month and make sure their team read some or all of the top network marketing books

4 Part Outline of Network Marketing Training Topics for Team Call

Here’s an training outline so that you get all these network marketing training topics covered on a team call

Share exciting updates such as new product releases, upcoming company convention, etc.)

2 ) Recognition

Highlight those who have ranked advanced and doing the work.

Make sure you don’t make this common MLM leadership mistake and forget to recognize activity.

3 ) Product / Service Training

Pick 1 product or service and highlight the benefits, share testimonials and teach them how to sell it

4 ) Mindset Training

Always end the training with something motivation and builds their belief and confidence.

Teach them to think differently and to think how leaders think.

As their minds grow, they will grow… and thew will achieve network marketing success.

You end with personal growth and motivational training so that your team will take action immediately!

Teach Your Your Team How to Edify Upline

Edification is one of the most powerful tools in network marketing because it's plays a huge part of recruiting success and 3 way calls/ text messages.

Most people get it wrong because it's not taught in schools.

It’s not about scripts or hype.

It’s about connecting your prospect to someone they can relate to.

When done right, edification will get your prospect to take action and increases your recruiting success.

If you do it the wrong way, then your prospect won't pay attention and you lose the advantage of 3 way calls.

3 Tips to Edify Upline Properly

Facts don’t move people. Stories do.

If you want someone to meet your mentor or attend an event, share a quick story that gets them curious.

Here’s a simple formula:

— Where your leader was before network marketing

— How they found it

— Their first reaction

— How it changed their life

— Their current purpose and mission

That’s it. No need to hype them up with income or titles. Just be real.

Pro Tip: Instead of saying “3-way call,” invite them to a private call. It sounds more personal and exclusive.

2 ) Talk Less and Edify More

If you’re rambling about your product or comp plan, stop.

Your goal isn’t to convince. It’s to connect.

People don’t care about info… they care about people.

So introduce who you’re working with. Share a story. Show your prospect why this leader is someone worth hearing from.

Let your mentor do the rest.

3 ) Use a Different Approach for Different Prospects

We are in the relationship business and every person is different.

Different people are moved by different things.

Some want time freedom

Some love the community

Some want to give back

If your prospect is focused on spending more time with their kids, and you talk about six-figure incomes… you lost them. Talk about spending time with kids instead.

Listen first. Then edify.

Example:

“You remind me of someone on our team. She wanted the same thing — more time at home. My mentor helped her make that happen. I’d love to introduce you.”

Additional Resources to Help You With Training Your Team

If you need help training your network marketing team, here are list of topics and resources that you can go through

Simon Chan is a business coach, podcaster, speaker and best selling author who helps network marketers recruit and build a team by staying consistent with a Simple Online System. Full bio